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Not everything that is faced can be changed, but nothing
can be changed until it is faced.
For many business owners, in as little as two to three years
(and regardless of the level of financial success achieved),
the entrepreneurial dream of freedom, independence and
wealth has warped into a partial nightmare. The wish to be
master of their destiny has degenerated into them being a
slave to their business, their employees and their
customers. The fire in their belly has been replaced by a
growing uneasiness in their gut.
Does this describe you at all?
Habitually, many of you are still working too many hours,
wearing too many hats, and handling too many things. As your
business has grown, your fun and fulfillment have not. In
fact, most of you suffer from the generalized feelings of
anxiety, mental fatigue, and of being trapped in the
business. For sake of simplicity, I have termed these
feelings, the business owner blues.
For years, you have deluded yourself. You kept telling
yourself that one day you would get caught up, slow down,
and have more free time to do other things. That the “blues”
would eventually fade. In reality, the sixty to seventy hour
workweeks continue. The stress continues. You can’t even
escape the business for a few relaxing, no-work days. You
still scramble like a hyperactive squirrel preparing for a
harsh winter.
Furthermore, you are coming to realize that being a
workaholic, micromanager, control freak, dictator or
hands-on technician does not work and is a miserable way to
run a business, much less lead a life. Working harder,
acting tougher, or being more involved with daily details is
not the path to greater freedom, joy, or peace-of-mind.
Rather, it is a guaranteed path to burn out.
How did you get to this point? Odds are, you were a gifted
technician (programmer, electrician, painter, landscaper,
CPA, mechanic, chef, attorney, carpenter, salesperson, etc.)
who caught the “entrepreneurial bug” several years ago and
started, acquired or inherited a business – one that mirrors
your technical skills and experience. Now, as you try
frantically to maintain control of your growing company, you
are likely over-worked, overwhelmed and suffering from a
full-blown case of the “business owner blues”. You feel like
a prisoner to your business. As it grows, you work harder
and become deeper enslaved. The work, the problems, and the
company revolve around you.
If you are honest, business ownership is probably quite
different from what you expected and from what you have been
prepared to handle. If not held in check, the very strengths
that made you a successful technician (detail orientation,
hands-on doer, technical expertise, day-to-day focus, etc.)
can be real liabilities to you as a business owner.
Technical expertise alone is never sufficient to build and
manage a healthy and profitable business. You must provide
the vision and leadership of a Chief Executive Officer (CEO)
and the order and systems of a Manager. You must get
strategic to get free! You must learn to focus on the entire
business, not merely the technical work of the business. You
must elevate your mindset.
For example, being a good plumber contrasted with creating
and operating a successful plumbing business are two
different worlds and sets of challenges. Each role requires
very different mindsets and skill sets. To be effective, the
latter requires strategic leadership; the former requires
technical “doer-ship”. Just because you know how to do the
daily technical work of plumbing, that doesn’t qualify you
to design, build and manage a business that does the work of
plumbing. This is a fatal assumption most would-be
entrepreneurs make.
If you are a technician masquerading as an owner, be warned!
Your pipes may burst. You have the wrong perspective and are
doing the wrong type of work. Because you are comfortable
with and good at doing the technical work (for example,
plumbing), by default and out of habit, as your company
grows, you will end up doing more and more plumbing work.
You will find it hard to escape the frantic pace. Soon, the
business will have you and your life held hostage. You will
forever be trapped under the sink or hovering over a broken
toilet. Why? Because your business is broken too! You are
not functioning as a strategic business owner.
Need a cure for the blues? Give me a call at (818) 716-8826
or email us today.
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