"Jonathan showed me how to balance my life in such a way that my work was not interfering with my family time. With his help, I was able to start the process of putting systems in place that allow me the kind of balance in my life I have been needing. The time I spend with him allows me to step outside of my business so I can take charge of my life."
- Guillermo Casillas, Owner
Casillas Landscape
Granada Hills, CA
“The Growth Coach really makes you take a hard honest look at your business from the outside in. Seeing your business as a living thing with its own heartbeat, demands that you examine your priorities in your business and personal life... The Growth Coach inspires clarity and the confidence to take your business to the next level.”
- Tom Elias, CEO
Champion Employer Services
Chatsworth, CA
“Jonathan Goldhill and his programs are directly responsible for increasing the revenue of my company by over 50%. His techniques and methods have allowed me to clearly focus on my goals as a business owner and to remove the obstacles that were preventing me from achieving my goals. The improvements in my business were realized almost immediately after implementing his techniques.”
-Jake Nonnemaker, CEO
AXICOM
Westlake Village, CA
"From talking to another member in the group, I learned I could drop my wage reates by $5 per hour to my non-drivers licensed emloyees. This one idea save me over $2,000 per month."
- Tom Ellington, Owner
Coast Management & Arbotek
San Jose, CA
“Jonathan helped extract me from the trenches of my business. He gave me the information and encouragement to work on building my company. Everything was custom built to suit my particular strengths. We have had a great year so far and stand to have the best year ever in terms of work sold. Plus I have been able to focus on my personal life, and no longer feel like a slave to my trade.”
- Nikos Lynch, Owner
Terra Bella Landscapes
Santa Cruz, CA
"I just sold a job at the table for $18,400 because of our meeting this morning. Thanks!!!"
-Bill Tassio
Tassio Temperature Controls Inc.
“I have been involved in Jonathan Goldhill's programs for 4 years, both monthly executive roundtable sessions and year long business coaching programs. I have seen the positive impact Jonathan's programs can have on business growth, organization and planning. His experience working with a wide range of businesses brings a new perspective to the typical challenges every business owner faces.”
- Tom Elias, CEO
Champion Employer Services
Chatsworth, CA
"I used Jonathan Goldhill over the past 3 years and my business more than doubled last year."
- Jennifer Beever, CMC
New Incite
Woodland Hills, CA
"I definitely got a lot out of your CEO Peer Group. Also your consultations with me have been instrumental in making beneficial changes to my company. Thanks for your guidance. It's been invaluable to me."
Tom Hinerfeld, CEO
Hinerfeld-Ward Inc.
Culver City, CA
"Jonathan has provided value for my team and I since our first exploratory phone call. His depth of knowledge of all aspects of growing a business is unmatched in my opinion and I continue to gain valuable insights, advice, and critique in every weekly phone session. I would recommend Jonathan to any company in any industry who wants to exceed their goals and take their business to the next level. If you are ready to grow and thrive in this economy, the Growth Coach is the way to go!"
Jeremy Scarlett, Owner
Scarletts Landscapes
Ventura, CA
To speak and to speak well are two things. A fool may talk, but a wise man speaks.
-Ben Jonson
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What a finish to #SB46!
After interacting with business owners over the years, we have learned with absolute clarity that your goal as a business owner should be to design a company that is distinct from you and quite candidly, works in your absence. You should create a separate cash flow entity, not merely a job for yourself. It should pay you a healthy salary plus a return on your investment of money, time and effort. You should build equity! You should build wealth! Bottom line, your role should be to shape, manage and grow this independent and enduring asset – your business.
Your enterprise should function without you, not because of you. I know this sounds bizarre, but hear me out. While you can be the brains behind the enterprise, you should not be like Hercules trying to hold up the entire weight of the company! You will be crushed!
Your business should work harder so you don’t have to. You should be able to make money everyday without having to work everyday. You should invest more brain equity and leadership equity and much less sweat equity into your company. Your business should be a product of your brain, not your brawn.
You should strive to build a business that does not enslave you and does not rely on your being present every minute of every day doing all the thinking, deciding, worrying, and working. You must adopt a new way of thinking and acting.
You must become a strategic business owner. Specifically, you must learn to adopt a CEO mindset; systematize and document your business; lead more and work less; create a simple business plan; utilize the leverage of marketing; effectively manage your greatest asset, your people; and learn to let go. In short, you must transform the way you see yourself and your business.
As a strategic business owner, your primary aim should be to develop a self-managing and systems-oriented business that still runs consistently, predictably, smoothly, and profitably while you are not there. You should shape and own the business system (again, an integrated web of processes) and employ competent and caring employees to operate the system. You should document the work of your business so that you can effectively train others to execute the work. You must make yourself replaceable in the technical trenches of your business. To repeat, define and document the specific work to be done and then train and delegate. This is how you begin successfully to beat the blues, escape death by details, and gain greater freedom.
With a documented operating system, your employees should be able to carry on the work of the business while you focus on big picture priorities or God forbid, decide to take a break. You should be able to escape the daily drudgery. In fact, your company should run on autopilot status even while you’re on an extended, work-free, guilt-free vacation. If it does, you will have designed and built a business that truly works and is worth a fortune. More importantly, in the process, you will have gained back a personal life that is fulfilling.
To maintain freedom, independence and fulfillment, as your business grows, so must your leadership effectiveness and operating systems. You must stop micromanaging and start leading (macro managing). You must become more purposeful and proactive. Specifically, we take business owners and managers on a life-changing process:
1) Step one: learn to work on yourself by transitioning to a new way of thinking and behaving. Re-program yourself and your habits. Stop acting like an employee and start thinking like a CEO. Learn to work on your business, not in your business. Adopt the theory of optimization. Be strategic, not tactical; work less, lead more!
2) Step two: systematize your company by creating, documenting and continually improving all your key processes, procedures and policies. Trust the business system and personnel you put in place and remove yourself from the company’s daily details. Be more hands-off and more brains-on. Replace yourself with other people. Define and document the work to be done. Train others and delegate the work. This operating system is your foundation for freedom.
3) Step three: increase your leadership capabilities. Excel at leadership, not doer-ship. Your business needs a clear vision and strong leader to hold others accountable, not another employee doing technical work. Help build and direct your team.
4) Step four: develop clarity of direction for your business and employees by creating a simple business plan and an effective implementation process.
5) Step five: learn to effectively manage your people, your greatest asset.
6) Step six: instead of incremental growth, engage the leverage of marketing to achieve substantial, profitable growth.
7) Step seven: learn to let go, delegate, and truly enjoy business ownership, your relationships, and your life.
By working less in your business, you gain more time to work on your business and make those essential changes necessary to optimize your company and your life. You may well be skeptical. That’s normal. However, let me ask you “Are your current paths and strategies working”? If so, you wouldn’t be searching for answers here.
If not, I invite you to acknowledge the problems in your business, take responsibility for them, and dare to try new approaches. Give us a call at (818) 716-8826 or email us today.
